By Desire Tshuma

HARARE — NetOne has mobilised employees and communities across seven cities and towns for the Mega National Clean-Up Campaign, reinforcing its role as a corporate citizen committed to environmental sustainability and national development.

The telecommunications company coordinated clean-up activities in Harare, Chitungwiza, Masvingo, Bindura, Bulawayo, Nyanga and Zvishavane in support of the national initiative championed by His Excellency, President Dr. Emmerson Dambudzo Mnangagwa.

The campaign brought together NetOne staff, local authorities, schools and residents in what the company described as a demonstration of unity and shared responsibility. Strategic partners included City Councils and schools such as Quinton Junior School in Chitungwiza and Herentials College in Bindura.

A key focus was Nyanga, one of Zimbabwe’s leading tourism destinations. Organisers said protecting the area is critical for both environmental preservation and the growth of tourism.

“Every piece of litter removed contributes to a cleaner environment and reinforces Zimbabwe’s image as a welcoming destination for both local and international visitors,” NetOne said.

Speaking during the campaign, NetOne Spokesperson Mr. Ernest Magadzire said environmental stewardship is part of the company’s broader mandate.

“As Zimbabwe’s network of choice, our responsibility extends beyond providing reliable connectivity. Every NetOne recharge voucher, SIM card packaging and promotional material that is carelessly discarded has the potential to pollute the very communities we serve,” Magadzire said.

He urged citizens to take personal responsibility for waste. “Through initiatives such as the Mega National Clean-Up Campaign, we are encouraging every Zimbabwean to become a responsible environmental steward by disposing of waste responsibly. Protecting destinations such as Nyanga is particularly important because our environment is one of our greatest national assets. Clean communities promote tourism, improve public health, strengthen local economies and create a better Zimbabwe for generations to come.”

NetOne said the initiative aligns with National Development Strategy 2 and Vision 2030, which position a clean environment as a foundation for an upper-middle-income economy. The company stated that it will continue to mobilise communities, strengthen stakeholder partnerships, and integrate environmental sustainability into its Corporate Social Responsibility agenda.

“Beyond connecting people through innovative telecommunications solutions, NetOne continues to connect communities to a cleaner future,” the company said.

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